Mooloolaba Business & Tourism were successful in securing funding from the Sunshine Coast Regional Council's Central Area Reference Group (CARG). This funding is being provided specifically to participate in a cooperative advertising campaign being run during March, April & May in Sydney and Melbourne.
On Sunday 21st February, the first of the 3 advertisements was run in Melbourne's Sunday Herald Sun. MB&T advertised a new special offer for accommodation in Mooloolaba. The ad focussed on a call to action directing people to log on to our website www.mooloolabatourism.com.au and linked straight into the accommodation page. The offer was branded under the Sunshine Coast "Find your space" brand, with creative being done by Tourism Queensland's advertising agency Coroneo & Co.
The offer is 3 nights from $89 per person per night, with conditions applying. Hopefully, this offer will result in an increase in bookings to Mooloolaba accommodation houses, which will be measured through Google Analytics.
For further information, please contact Sally Hansen at business@mooloolabatourism.com.au.